Periscope and Facebook Live are emerging technologies that allow groups, companies, and individuals to show real-time aspects of their lives and work. Farmers, for instance, are using the technology to reach and educate non-farmers by broadcasting their day-to-day from planting in the field to answering questions about farm life.
Recently, Illinois Farm Families partnered with Chicago radio personality Patti Vasquez to do a Q&A broadcast on Periscope with Illinois corn farmer Justin Durdan. We watched as viewers contributed and Durdan answered questions about farming, all while he worked in the field.
Periscope is a smartphone app that can be downloaded at iTunes and Google Play for iOs and Android devices, respectively. Also, Periscope is available for Apple TV so that users can watch broadcasts from their televisions. People who do not have Periscope accounts can watch from the web if they have the link to the broadcast. Users likes Illinois Farm Families can also tweet broadcasts from their Twitter feed. However, you cannot interact via questions or likes.
Downloading the app is the best option. This allows people to keep up with their favorite accounts and to interact with the broadcasts. An account can be created account with a phone number or through a Twitter account. Once a user name is set-up, the user can watch and share broadcast from literally all over the globe. If there is a specific region users want to watch (like Illinois), they can use the interactive map on the app to find local broadcasts. Also, users can follow specific accounts like Illinois Farm Families (@ILFarmFamilies) and receive notifications when they go live.
One current drawback to Periscope is that the videos of past broadcasts only last 48 hours. The video must be downloaded and posted to sites like YouTube to be kept. Another drawback is that watching broadcasts on the Twitter app for non-users only works with Apple/iOs devices (for now).
If you’re interested in checking-in on some farmers who broadcast their work on Periscope, be sure to follow accounts like Judi Graff (@farmNwife), Nathan Brown (@Brown_Farms), and RedDirtInMySoul (@rimrockes). Remember: you can only see broadcasts that are live or that happened within the last 48 hours.
Facebook Live is another powerful tool for real-time broadcasting. Similar to Periscope, users can react to your broadcast with comments, questions, and likes. The broadcast takes place on the user’s profile page and a video of the broadcast will remain on the user’s timeline. However, Facebook’s videos stay on the user’s feed until the he or she chooses to delete it.
Well-known agriculture blogger “Dairy Carrie” uses Facebook Live to show some of the most intimate moments of farming life. Just recently, she’s shared videos of turning her cows out to pasture and of a calf being born. Carrie will even post pre-broadcast notices on her Facebook timeline, so others can tune in. Carrie is just one of many farmers who are using these technologies to demonstrate to a global audience different dimensions of farming and agriculture.